国际商务系简介

Introduction of the School of International Business

国际商务系成立于2001年,历经十余年的发展,现设有商务文秘、现代物流和市场营销3个专业,9个专业方向,28个教学班,1200余名学生,师资力量雄厚,专业发展规模与层次、招生就业质量均处于学院前列。

The School of International Business established in 2001, with over 10 years development, has set 3 majors, Business Secretary, Logistics and Marketing with 9 major specialties, 28 classes and more than 1200 students.

文秘商务活动实践

   

  师资队伍

Faculties

     国际商务系拥有一支高学识、高素质的教师队伍,现有专兼职教师43人。其中副高11人,中级14人,硕士15人,海外留学5人,90%教师具有企业工作背景;此外还聘请企业、行业知名人士担任客座教授,形成了一支治学严谨、奋发有为的教师团队,在教学改革、专业建设、教材开发、学术研究等领域取得了丰硕成果,获得国家、部省和市级各类教科研成果奖100多项。

The School of International Business has a strong faculty staff of 43 teachers with rich knowledge and high quality, among whom there are 11 associate professors, 14 lecturers, 15 postgraduates and 5 teachers with oversea study experience. 90% teachers have working experience in enterprises. In addition, many prominent figures in related industries work as guest professors in our school. Through our hard work, we have gradually formed an ambitious and energetic group, and have achieved fruitful results in teaching reform, curriculum and teaching materials development, academic researches, and have won more than 100 excellence awards granted by the State and the Shenzhen Municipal Governments for achievements in teaching and academic research.   

 

◆ 专业设置

Majors

国际商务系开设有商务文秘、市场营销、现代物流3个专业,立足深圳现代服务业,细分为涉外秘书、国际贸易、会展策划与服务、金融产品营销、跨境电商运营、文化产品营销、国际物流、供应链管理、跨境电商物流等专业方向。

The School of International Business consists of 3 majors, Business Secretary, Marketing and Logistics, based on modern service industry in Shenzhenwith major specialties of Foreign-oriented Secretary, International Trade, Exhibition Planning and Service, Marketing of Financial Products, Cross-border E-commerce Practice, Cultural Product Marketing, International Logistics, Supply Chain Management , and Cross-border E-commerce Logistics.

 

◆ 办学特色

Characteristics

国际商务系实行“宽基础、活模块”,“大专业、细分化”的办学模式,坚持就业导向、能力本位,注重学生的综合素质培养,成功地走出了一条专业教学与细分就业市场对接的发展之路,与上百家大型企业建立稳定就业渠道,增强了毕业生的职场竞争力,系部在就业岗位、起薪水平、发展机遇方面的优势逐年增大。

Oriented by employment, the School of International Business adopts the school-running mode of comprehensive base with flexible modules and comprehensive major with specialty segmentations, focusing on student abilities and overall qualities. We have successfully constructed a developing path of integration of professional teaching and segmented employment market, and have established stable employment channels with more than 100 large enterprises. The unique school-running mode has strengthened graduate competitiveness and has broadened advantages in employment position, starting salary and promotion opportunities.  

《看打速录》项目化教学现场

 

《供应链管理》项目化教学现场

《促销实务》项目化教学现场

            

全国物流职业技能竞赛颁奖现场

“世纪联合杯”校园营销大赛颁奖现场

文秘专业参加物博会欢迎酒会实训

   

 

 

  实训条件

Training Facilities

国际商务系目前拥有24间专业实训室,与中航货运、用友软件、因纳特网络公司、均辉华惠国际货运等近30余家知名企业建成校外实训基地,为学生技能训练、技能竞赛和毕业实习提供了可靠保障。

The School of International Business owns 24 professional training rooms, and over 30 off-campus training bases like China Air Cargo Corporation, Yonyou software, Yntsoft, Hecny Transportation International Shenzhen Ltd, which provide a reliable guarantee for student skill training, competition and internship. 

目前已拥有国内物联网最先进的、国内首创并荣获国家科技部科技进步三等奖的物联网与供应链实训室,拥有VBSE 虚拟商业社会企业经营管理仿真平台,训练学生仿真岗位的工作方法和技能,创建跨专业多组模拟对抗教学模式,培养学生在现代商业竞争中所需的综合执行能力、团队协作能力和创新创业能力。

Internet of Things and Supply Chain Training Room is an initiative and most advanced training room in China and wins the 3rd prize of Science and Technology Progress Award granted by State Ministry of Science &Technology. The VBSE platform trains student working methods and skills in the simulation positions, and exercises teaching mode of cross-functional multi-team countermeasures simulation, to cultivate student integrated executive ability, team coordination ability and creative and entrepreneurial ability in modern business world.

有以现代化的电子商务运行模式为主,可实现网络销售(B2C,C2C,B2B)前后台管理、电子数据交换EDI、物流管理、网上银行、电子合同在线签订等模拟训练的因纳特电子商务运营实践基地等。

The Yntsoft E-commerce Operation Training Base provides simulated training of foreground and background management of B2C, C2C, B2B, EDI, logistics management, online bank, E-contract signing, etc.